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About Rod Judkins

Rod Judkins is a writer and a business consultant who has delivered workshops and talks to numerous businesses across the world; including Apple, Google, Samsung, Bombay Sapphire and many others. He lectures on the subject of creativity at universities such as Central St Martin’s, one of the world’s pre-eminent art schools whose alumni have helped to shape our culture. Judkins blogs at Psychology Today. He trained at The Royal College of Art, he has exhibited at galleries including Tate Britain, The National Portrait Gallery and The Royal Academy. His first book, ‘Change Your Mind: 57 Ways to Unlock Your Creative Self’ and his second book, ‘The Art of Creative Thinking’, were bestsellers and have been translated into many languages. Through his creative thinking workshops and talks, he has shown some of the worlds top companies how creativity can be of practical benefit. He has also delivered his workshops at numerous design, advertising agencies and other businesses such as Dubai Television. He teaches Applied Medical Science students at University College London in The Royal Free Hospital.

Rod Judkins’s Books

Keynote: The Art of Creative Thinking

Creative thinking is not a talent but a skill that can be learnt. Thinking up a new idea and watching it take flight to meet a goal or solve a problem is exhilarating. Ever been confronted by creative block, constantly shifting trends, strong competition or expected to work wonders on a meagre budget? You need creative thinking. Whether you are an experienced practitioner or beginner, this talk will teach you useful creative thinking skills and techniques. Creating breakthrough concepts shouldn’t be based on chance or a scattergun approach. You will learn a series of tools to improve creative thinking, innovation and problem solving.

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